Franchise
Khinkalnya Georgian Restaurant
7 years of work
75 Restaurants
5 Countries
More than 45 cities
Khinkalnya – a chain of sincere restaurants of Georgian cuisine.
Khinkalnya is the largest chain of Georgian restaurants in the world. The secret of our success is our concept – delicious food for a reasonable price. For guests, Khinkalnya is a favorite place for a lunch or dinner, and for investors it is a profitable business.
Investment
- Low level of investment compared to competitors
- Quick payback (quick investment return period)
- Using local products (low cost, foodcost)
- A short and clear menu that avoids stop-lists
- Low royalty rate, no marketing deductions
Franchisee support
- Help in choosing locations
- Investment and operating models
- Implementation of standards
- Design
- Equipment fitting
- Staff training
- Implementation of the accounting and reporting system
- Marketing
Studying
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Stage 1: Opening the restaurant
• Conception.
• Location and requirements for the premises.
• Operating model.
• The plan – schedule opening of the restaurant.
• Restaurant questionnaire.
• Design project.
• Permissive documentation.
• Furniture and decorative elements.
• Equipment, tools, utensils.
• Work with suppliers.
• Software.
• Selection and training of staff.
• Staff`s uniform
• Pricing and approval of the menu.
• Scenario plan for opening. -
Stage 2: Instructions, Technology, Management
• Organizational structure of the enterprise
• Functioning of restaurant zones
• Payroll, social package, motivational policy
• Job descriptions
• Work of the supplier and the storage
• Accountant’s job
• The job of the manager
• Cleanliness and technical condition
• Financial activity
• Reporting to the franchisor
• Work with goods
• Work with money
• Assortment of restaurant
• Hospitality Standards
• Introduction acquaintance for all employees
• Directories for all positions -
Stage 3: Purchasing and Supply
• Signing contracts with suppliers
• List of system suppliers
• Forecasting volumes of purchases of goods and their frequency
• Сriteria for assessing the quality and the processes for receiving goods
• Standards for work with suppliers, price formation and cost
• Order of packing and uniforms
• Order of equipment and furniture -
Stage 4: Marketing
• Start-up marketing
• Promotion in social networks
• Marketing activity to increase the number of guests
• Mechanisms of conducting master classes
• Marketing tools (offline and online)
• Brandbook as the basis for the formation of a single style -
Stage 5: HR, working with staff
• The structure of the staffing
• Criteria for selection of personnel (manager, administrator, sous-chef, cook, waiter)
• Job descriptions and functional responsibilities
• Standards of work
• The system of motivation
• Training and certification of staff -
Stage : 6: Accounting and Financial Accounting
• Profit and Expense Report
• Statement of Cash Flows
• Balance
• Operating indicators for daily monitoring
• Calculation of the break-even point -
Stage 7: Manufacturing
• Control and compliance with kitchen standards
• Manage the production process
• Sanitary norms, storage and labeling rules, etc.
• Requirements and standards for the preparation of semi-finished products and finished dishes
• The calculating and technological cards are the main document in the kitchen
• Cleanliness and sanitation in the kitchen (cleaning card)
• Magazines and working documentation
• Safety standards during work with equipment and inventory -
Stage 8: IT system
• Examine all the functionalities of the ULTRA restaurant business management system
• Video monitoring system – a remote monitoring and control tool
• Formation of reports
• Analysis of inventory, expenses, write-offs
